INTERACTIVE JEWELRY EXPERIENCE: APPROACH & LEARN
APPROACH & LEARN
WHAT IT DOES
Display brand or category content when no one is near the product.
2. When a person approaches, start a new video showing detailed product information.
3. Simultaneously activate LED spotlights to highlight the displayed product.
4. Optionally, add complementary product suggestions to increase cross-selling.
BENEFITS
Alternative to Lift & Learn in scenarios where the product cannot be picked up.
• Increases interaction and product .understanding
• Option for active cross-selling
• Highly suitable for data collection, such as number of approaches and interaction time.
OPERATING PRINCIPLE
The presence sensor is discreetly installed inside the retail display. As soon as a person enters the sensor’s field of view, a signal is sent to the connected media player to trigger new content. The detection range can be dynamically adjusted to activate at the desired distance, or even to trigger different content at different distances.
CONNECTION DIAGRAM
INTERACTIVE DEPARTMENT STORE EXPERIENCE: APPROACH & LEARN
APPROACH & LEARN
WHAT IT DOES
1. Display brand or category content when no one is near the product.
2. To increase impact, display content on a videowall instead of a single screen.
3. When a person approaches, start a new video showing detailed product information.
4. Opcionalmente, añadir sugerencias de productos complementarios.
BENEFICTS
Alternative to Lift & Learn in scenarios where the product cannot be picked up.
• Increases interaction and product understanding.
• Enables cross-selling strategies.
• Highly suitable for data collection, such as number of interactions and engagement time.
OPERATING PRINCIPLE
Presence sensors are discreetly installed within the display, one beneath each product. As soon as a person enters the sensor’s field of view, a signal is sent to the connected media player to trigger new content. The detection range can be dynamically adjusted to activate at the desired distance, or even to trigger different content at different distances.